
Shape Concept

Audience
This publication is primarily destined for athletes and sport enthusiasts. However, this publication wishes to create a safe and inclusive space for everyone so, anyone who wishes to read and learn more about physical and mental health should read Shape.
Shape's team has focused their research primarily on athletes who speak openly about their struggles with mental health. Thus, this publication discusses subjects as suicide, depression, coping mechanisms as well as, sports and gym culture, and holistic approaches to deal with mental illness.
Benchmark Health Publications











Wordmark—Shape
Different directions


Development

Final Wordmark

Shape Style Guide

Layout development



Table of Contents Development


Cover and Backcover



