Shape Concept
Audience
This publication is primarily destined for athletes and sport enthusiasts. However, this publication wishes to create a safe and inclusive space for everyone so, anyone who wishes to read and learn more about physical and mental health should read Shape.
Shape's team has focused their research primarily on athletes who speak openly about their struggles with mental health. Thus, this publication discusses subjects as suicide, depression, coping mechanisms as well as, sports and gym culture, and holistic approaches to deal with mental illness.
Benchmark Health Publications
Wordmark—Shape
Sketch exploration
Development
Final Wordmark
Shape Style Guide
Layout development
Table of Contents Development
Cover and Backcover
